JBT will be showcasing its full Liquid Foods range, including new additions, to food and beverage processors large and small at California’s biggest trade event for the industry, the super-regional California League of Food Processors Expo 2018, held at the Sacramento Convention Center from February 21-22.
As the largest show of its kind in the US’ most populous state, the event offers JBT the opportunity to catch up with existing customers and build relationships with potential new ones, while at the same time highlighting recent innovations from JBT Liquid Foods.
The expo also offers a useful forum for expanding knowledge about issues affecting food processing in the form of multiple workshops held over two days on the trade show floor.
The California League of Food Producers (CLFP) has been the voice and the advocate for California’s food producing industry since 1905, representing the interests of both large and small food processors and beverage producers throughout the state. Each year, the CLFP holds its annual Food Processing Expo in Sacramento, CA, which attracts many food processing industry leaders, among more than 270 exhibitors and 2500 attendees.
JBT’s North America Director of Sales, Donn Sabato, said JBT’s presence at the event was expected to help reinforce current client relationships and bring on board new customers.
“As JBT, we serve the majority of the industry leaders expected to be present whom we would be delighted to receive at our booth,” he said.
“The show will enable us to further build relationships with the food processing leaders and begin establishing a relationship with potential new customers, while also promoting the JBT Liquid Foods range, including innovations such as the JBT SP-20 EV Extended Vacuum Kit.”