JBT Avure has announced the first in a series of free webinars for the Asia-Pacific region examining the benefits of using High Pressure Processing (HPP) for extending product shelf-life without compromising on flavor or nutritional value. Taking place on October 2, the 30-minute HPP Fruit Juice and Health-Based Beverage webinar will take a look at the principle behind HPP and examine the latest trends in its use for beverages worldwide.

Presented by Dr. Errol V. Rahubeer, Ph. D from JBT Avure Technologies USA and Alexis Leduc, Regional Sales Manager Avure for the APAC region, it will be divided into three key sections: What is HPP; Global Trends in HPP beverages; and an Update on HPP for coconut water.

The session on HPP Fruit Juices and Health-Based Beverages, the first in a series of three webinars, presents a perfect opportunity to learn about how HPP technologies can be applied in the juice and beverage industry, and how processors can benefit from using them.

JBT Avure is a leading provider of High Pressure Processing (HPP) Systems, a cold pasteurization technology and nutritional value, while extending shelf life that ensures food safety without heat or preservatives, maintaining fresh food characteristics such as flavor and nutritional value, while extending shelf life. 

The JBT Avure HPP Fruit Juice and Health-Based Beverage webinar will take place on October 2 2020 at the following local times:

1 PM Sydney
12 Noon Seoul, Tokyo
11 AM Singapore, Shanghai, Manila, Kuala Lumpur
10 AM Bangkok, Jakarta
8.30 AM Pune

Register now for the JBT Avure HPP webinar